You always have to lower the bounce rate, that's good for you. How Google takes the bounce rate that Google Analytics has. Here's how the bounce rate works.
And with this bounce rate, you will be able to understand your website whether it is running well or not, there is a need to do something here.
What is the bounce rate?
Many people have so many misconceptions that many people avoid it, that's why they don't get the right tropic.
When your site is indexed by Google, when people click on your URL from Google, maybe your site is loading, it moved somewhere else, maybe the original two or three lines are dropped, maybe it bounces off when the original is out. Says rate increase.
And this bounce rate should always be kept low. Many people think that no one is coming to your site to increase the bounce rate. In fact, this is not the case. Bounce rate has another meaning that people are coming to your site, reading the article, but not going to another article on your site.
How much to keep the bounce rate?
Here's another question about how much the bounce rate actually is.
If your bounce rate within Google Analytics shows 20-30% then your site is running very well. You don't have to do anything.
People are coming to your site but also liking one article after another. This is why it shows a low bounce rate.
Again, if your bounce rate is within 40-50% of Google Analytics, it is also good.
Here to your site is doing well, but it is average. I mean, people like ten other good sites are coming and reading another article like this.
Again, if your bounce rate is within 60-70 / 90/100% in Google Analytics, then the bounce rate of your site is the highest. That means people are coming and your site cannot survive. Here you have to do a lot more work.
Bengali Version of the articleSo now you understand what the bounce rate of the site should be. The biggest question here will be:
How to lower the bounce rate?
By now you have understood that you have to keep the bounce rate inside. As the bounce rate becomes higher, you have to take it closer to the coverage. Now we will know that.
Suppose your site is showing 80% bounce rate. So what is meant by 80% here? In fact, 80% means that 80% of the people who come to your site are leaving the article. The remaining 30% of people are viewing another article. This is how the bounce rate is determined.
Now we will learn about some of the things that will reduce the bounce rate:
- Create interlink
- Picture size and placement in the right place
You have to do this to reduce the bounce rate. There are two things to do. The first is
You do not have the permission required to post.
This is the most important thing. We bring a picture and put it in front of the article without realizing it. In this way, the visitors first take Duke in a negative way. There is a saying "Past impression is the last impression".
The second is
Keep the image size just right. Many people give such big pictures that they fill half the page. By doing this, people don't like it, and the bounce rate increases.
So we have to put a picture of a size that matches the blog somewhere in the middle of the picture.
- Given enough space
The more frequent the bounce rate of your article, the more likely it is that people will get bored reading it and leave the site. They want enough space.
This will make them a little more comfortable to read and want to stay with your site and thus quickly reduce the bounce rate.
- Placing fewer ads
There are many of us who put a lot of ads on one-page thinking of earning more. This can cause not only bounce rate but also many other problems. As a result, your page will increase many times during loading.
And it is not liked by the visitors at all. So if you want to lower your bounce rate, stay away from it.
- User-friendly layout
There are many people who get Google AdSense when they do everything right, write good articles and get good tropics but their CPM decreases and bounce rate increases;
The main reason for this is the lack of a user-friendly layout. Your theme may not be so beautifully arranged, which makes it look a lot worse. This is also one of the reasons people leave.
We must use good quality premium themes. But we don't have money to buy premium themes so it would be wise to use free themes with a good layout.
What is the role of the bounce rate in Google ranking?
The answer in one word is 'no'. Understand well that bounce rate is of no use in ranking Google. According to Google's 2012-2016 algorithm, Google Analytics is not used for any data ranking or any other purpose.
This data is only for the owner of Google. This data is only for you so that you can understand the status of your site.
Why doesn't Google evaluate the bounce rate in rankings?
The main reason for not evaluating the bounce rate here is quality. Let me explain with an example:
Suppose you have a movie review site. Where a picture and some light words are also copyrighted. But there is another movie review site where you can book tickets as well as movie reviews.
Here people cut LR tickets but your movie review site was of no use even though people there didn't find anything. This page went around and your bounce rate decreased but the bounce rate increased despite the high quality of the other.
The most important thing behind Google ranking is quality content. I hope you understand.
